National Lager Day
Do you find yourself ever dreaming about a light, crisp, and refreshing beer? Something to quench that absolute thirst? We do.
This week we are celebrating National Lager Day! A Holiday to celebrate one of America’s favorite styles of beer. A beer that exemplifies tremendous restraint, subtly, and drinkability which makes it an enduring style for true beer lovers.
What is a lager? A beer that is pale, amber, or dark. In German, “lager” means storage. Lager’s have a vast variety of styles within its category. Lager’s are defined by their brew process typically brewed at cooler temperatures by slow fermentation with a slow-acting yeast. Often referred to as “Bottom-Fermenting” beers. It was in 1741 when Lager’s were introduced, All Hail Father! Benno Scharl – known as the ‘father’ of modern brewing and early adopter of the term lagering, is born.
Although there are many ways to brew a lager, like a Helles Lager, you can always expect an easy-drinker, and refreshing. If you enjoy alcohol, try a lager this week. 1912 Then I’ll See You In Helles, a Helles Lager is a traditional Munich Helles with heaps of pilsner malt and Hallertau Mittelfrüh hops. Get 2 (6-pks) of the 1912 Helles, for a price of only 1 (6pk)!
Cheers!